In any business, especially the fashion business, you need a unique 
niche. If you're going to stand out from other fashion designers, there has to be something about your company that will make people stop and say, "Wow! What or who are you wearing?"
My first reaction was "Wow" when I checked out Michael Wesetly's clothing line. You may have seen him during Olympus Fashion Week where he showed his fall 2006 line. Wesetly has taken men's suits and sportswear and added his unique touch. You'll find shirts with colorful prints and suits that make women like me say, "I'll take one in every color, pease!"...even if you don't have a boyfriend or husband to shop for!
Every piece in Wesetly's collection is made in the USA, which is hard to find nowadays being that many designers have begun to outsource work overseas. His clothing is designed for the professional male and is versatile in that many of the pieces can be worn to work or after work. Also, the fabrics such as cashmere, silk, corduroy, and velvet are imported from Europe and look absolutely divine on the models at his website ;)
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