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Aug25
Walmart Fashion: Will It Work?

So, Walmart is trying to make their way into the wallets of high fashion divas with their new line of clothing and aggressive marketing campaign in fashion magazines. Walmart has even gone as far as to sign on former Miss Universe, Dayanara Torres, to show off their new clothing line for women, Metro 7. Oh, and get this, the company is also hosting a fashion show at Fashion Week in New York!  Walmart Ad in Vogue.bmp

I haven’t seen the clothing in person, but I have to admit that yes, the clothing does look appealing in the context of high glossies. But in real person? Hmph, I doubt it.  Who knows, though, I may find something I like ;)

Do you fear that “Walmart” and “Fashion” can appear in the same sentence? Is it an oxymoron? What will be the secret to their success?

Will it work?

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2 Comments/Trackbacks




I love Wal Mart's new, fashionable line of clothes. They have really stepped it up a notch and they have exceeded my expectations.

really...omg i have ta check it out =]

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