Yesterday the Wall Street Journal published an article about us fashion bloggers which talks about how this new form of media is gaining respect in the fashion world.
“Once snubbed by the insular fashion world for their sometimes snarky reviews and tiny audiences, fashion bloggers are now attracting the attention of the fashion establishment. As blogs claim bigger followings, and advertisers shift more spending to them, designers see these independent Web publishers as a new marketing opportunity.
Many small designers, in particular, now realize they can get valuable exposure on blogs that they might not get in mainstream media. This year, with 191 shows in New York, up 25% from five years ago, there aren't enough old-media critics to cover them all.”
So happy that fashion blogging is evolving into a more respected industry! Maybe next year I'll get some invites ;)
Read more of the article here....
(Thanks to Manolo for pointing this out...)
Well deserved article it was!
-D
(aka behind the scenes glam community gal)
Posted by: deb | September 18, 2006 5:34 PM | Permalink to Comment