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Oct19
Levi's Comes Out With Branded Cell Phones
Just as everyone would like to cash in on the fashion industry, those in the fashion industry would like to cash in on the cell phone industry. I read this headline, “Levi's To Launch Jeans Branded Mobile Phones” and I thought, Oh, no, dear God, we don’t need another style of mobile phone! 
Levi's Store Horton Plaza.jpg
Shouldn’t Levi’s just pay attention to what they sell - jeans?  Sure, I'm all for expanding your product line, but shouldn’t they spend more time creating more compelling window displays?  I was walking by the Horton Plaza store here in downtown San Diego the other day and it was not aesthetically pleasing to say the least.  All they had were jeans hanging from a rod covered with those plastic garment bags that drycleaners use.....heh?  Yikes!

Source:  Cellular-News

2 Comments/Trackbacks




To me that display says, "so many fits, it's like we come from the tailor's."

Hmm? Mayyyyybe? :-)

Truly, they're good. They have my inseam!!

I do have to admit the window display did make me stop and scratch my head wondering what they were trying to say! But from a "eye-catching" point of view - it was just dreary.

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