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Nov 7
Lucky Brand and Political Messages
Maria Palma November 7, 2006
Know More: Fashion Marketing 2.0, Fashion Marketing
For those of you who know me, you know that I’m a hippie at heart.  So when I passed this window at the Lucky Kid store, I just had to take a picture of it.  I think it was genius marketing on Lucky‘s part.  If you can’t read the sign inside the window, it says, “Give Peas a Chance”  Now, for the kids, they read it literally.  However, for the adults it can bring on a political message, especially since the windowLucky Brand Window Display.jpg is decorated with the peace sign displayed. 

On a side note, this was my first time in a Lucky Kid store and I have to say that the merchandising was pretty impressive.  (And no, I wasn’t paid to say that!)

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