Walk by any Victoria’s Secret store and you’ll notice that they’ve been really pushing their new line called “Pink”. Well, actually the line is two years old, but I’m a little slow to catch on ;) The brand is doing well...According to BusinessWeek, Pink is already a $700 million business and Victoria’s Secret has become the dominant player in the Limited Brands (LTD) portfolio.
It looks like we’re going to see Victoria’s Secret grow even more in the next five years. Their strategy includes coming out with new lingerie designs as well as adding more accessories to the Pink line.
By the way, I missed the Victoria’s Secret Runway Show which aired last week! Below is a clip from the first half of the show...featuring Justin Timberlake who sure is bringing sexy back as well *wink*
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