What's really exciting to see is that the line won't be breaking the bank - price ranges are $7.98 to $19.98. Steve & Barry's is a company known for their very affordable clothing. The company's target market is 15-25 year olds and their stores are situated in malls or near universities. No doubt we'll have stampedes of women flocking to Steve & Barry's when the line launches on June 7! But please, no fighting, ok?