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Sep20
Finding Balance Between The Bottom Line and Creativity

Flypaper makes note of the poll at Women's Wear Daily that asks: 

Does bottom-line thinking kill fashion creativity?

Speaking from experience, I do believe that bottom-line thinking does disrupt the creative process.  As a jewelry designer who relies on sales as part of her income, I'm always thinking of ways to increase those sales.  As I'm making jewelry, which normally is supposed to be a "relaxing and therapeutic" process, my mind is going a million miles a minute.  Will this sell?  How much should I charge for this? Should I be looking at the trends of the season? These are just some of the things that run through my mind as I create.  It definitely affects my focus and creativity.
Gold%20and%20Amazonite%20Earrings.jpg
Part of the reason I stopped making jewelry for the past few months is that I lost inspiration.  I lost that creativity and it just wasn't fun anymore.  I was too focused on the money instead of creating just for the love of it. 

I recently just back into making jewelry again, but now I've taken a whole new approach to it.  I've simply made the conscious choice to just have fun.  I've taken my mind back to my college days when I sat up late at night watching a late-night talk show and making jewelry as just a hobby.  

To those designers that can find a balance between creating and making money - I give you kudos. 


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